Anna has a reputation for being practical and results-driven. She is known for her ability to quickly build effective working relationships.

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Meet Anna Crosbie, Director


Her knowledge and skills have been built across a range of sectors, including fifteen years in the UK working in urban regeneration, and 15 years in NZ working in sector development and innovation across the primary industries, and regional economic development.

Anna works with industry, community organisations, iwi and government on partnership projects and joint ventures that deliver a range of commercial and community benefits to partners, stakeholders and regions.

Some Recent Clients

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“Anna worked with us to craft and refine our project vision and objectives and helped us develop a robust case for investment. She was instrumental in ensuring we developed projects and budgets that were pragmatic and deliverable. Anna understands how Government works, and also quickly understood the perspectives and priorities of Ngāti Awa Group Holdings Limited as well as the other regional stakeholders involved in our projects.”

Tracey Hook, Chief Executive, Ngāti Awa Group Holdings Limited

Adding value in these areas:

Business Case Development and Funding Applications

  • 25 years’ experience of writing and assessing Business Cases.

  • Worked across a range of funding systems, including NZ Government funds, European Union and United Nation funds, and philanthropic funds.

  • Secured over $60M of NZ government funding for clients in the past 3 years.


Horizon Scanning

  • Accredited Futures Foresight practitioner - can deliver a range of techniques to help clients develop future foresights, to inform their current day decision making.

  • Trained with the Institute for the Future, Palo Alto, California.


Expertise

Has proven knowledge and experience across:

  • issues and trends in the primary sectors

  • regional economic development

  • urban development and urban design

  • developing business and governance models

  • innovation and product development pipelines

  • writing and publishing (published author and magazine contributor)

  • research, including assimilation and communication of research results.


Building Relationships and Networks

  • Helps clients build relationships with project partners and stakeholders who have different priorities and constraints to their own.

  • Can bridge gaps in perspective - understands commercial drivers, government processes, and the diversity of consumer and community values.

  • Training includes Harvard University Influencing and Mediation techniques.


Helping Multiple Project Partners Work Together Effectively

Assists clients across all stages of projects that need to be developed by multiple project partners, including:

  • project scoping and developing a shared vision

  • strategy development

  • stakeholder engagement

  • public participation

  • meeting facilitation

  • trained in NZTE Better By Design methods,

  • Accredited in International Association of Public

  • Participation techniques.


Writing

Anna is a published author and former magazine contributor with a thorough understanding of publishing processes. Her books have been published in the UK, USA and NZ. Anna has experience writing across a range of mediums/ platforms, for a variety of audiences.

 

“What surprised me when Anna agreed to prepare our application for government support on our project was how quickly she was able to grasp its complexity and articulate the business case into a plausible and comprehensive document. Sometime after it was approved, a director of the funding body told me the application was one of the best they had ever received. This was a clear endorsement of Anna’s skill. ”

David Cole, Chief Executive, Mount Cook Alpine Salmon